We are seeking a skilled and creative Digital Marketing Specialist to join our dynamic team. As a Digital Marketing Specialist, you will play a crucial role in developing and implementing effective digital marketing strategies to enhance our online presence and drive engagement.
Key Responsibilities:
Plan and execute digital marketing campaigns across various platforms, including social media, email, and web.
Create compelling and engaging content for digital marketing efforts, including blog posts, social media updates, and email campaigns.
Manage and optimize email marketing campaigns, including crafting impactful email content and designing visually appealing templates.
Utilize data analytics to track, measure, and report on the performance of digital marketing campaigns, making data-driven recommendations for continuous improvement.
Stay up-to-date with the latest digital marketing trends, technologies, and best practices to ensure the company remains competitive in the digital landscape.
Collaborate with cross-functional teams to align digital marketing strategies with overall business objectives.
Monitor and manage online brand reputation and respond to customer inquiries and feedback in a timely and professional manner.
Assist in managing website content and user experience to enhance online visibility and user engagement.
Identify and implement SEO strategies to improve search engine rankings and drive organic traffic.
Qualifications:
Bachelors degree in Marketing, Communications, or a related field.
Proven experience in digital marketing, including email marketing, social media, and content creation.
Strong understanding of email marketing platforms, marketing automation, and CRM systems.
Proficiency in using digital marketing tools and analytics platforms to track and measure campaign performance.
Excellent written and verbal communication skills, with a keen eye for detail.
Creative mindset with the ability to generate innovative ideas and concepts.
Solid understanding of SEO principles and best practices.
Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
A passion for staying updated with the latest digital marketing trends and technologies.
How to Apply:
If you are a proactive and results-driven Digital Marketing Specialist with a passion for creating impactful online experiences, we would love to hear from you. Please send your resume and a brief cover letter outlining your relevant experience to EXPIRED. Kindly note that only shortlisted candidates will be contacted.