We are looking for an SEO/SEM/SM expert to manage all search engine optimization and marketing activities.
You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
Track, report, and analyze website analytics and PPC initiatives and campaigns.
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimize copy and landing pages for search engine marketing.
Perform ongoing keyword discovery, expansion and optimization.
Research and implement search engine optimization recommendations.
Research and analyze competitor advertising links.
Develop and implement link building strategy.
Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
Work with editorial and marketing teams to drive SEO in content creation and content programming.
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Perform research on current benchmark trends and audience preferences.
Design and implement social media strategy to align with business goals.
Set specific objectives and report on ROI.
Generate, edit, publish and share engaging content daily (e.g. Original text, photos, videos and news)
Monitor SEO and web traffic metrics
Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
Oversee social media accounts design (e.g. Facebook timeline cover, profile pictures and blog layout)
Skills and Knowledge:
Proven work experience as a Social media manager.
Hands on experience in content management.
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Solid knowledge of SEO, keyword research and Google Analytics.
Knowledge of online marketing channels
Familiarity with web design
Excellent communication skills
Analytical and multitasking skills
BSc degree in Marketing or relevant field.
What we are offering:
Residence visa/Labour card
Friendly and Supportive environment
Job Type: Full-time
Salary: aed3,000.00 aed3,500.00 per month.
Ability to commute/relocate:
Dubai: Reliably commute or planning to relocate before starting work (Required)